Terry Subaru is helping to bring pets and people together!!
The day after his big adventure to Terry Subaru, Xavier went on an adoption trial!! They fell in love with him, and a few days later they decided to finalize their adoption. Why was he at Terry Subaru you may be wondering.
Since our first collaboration with our friends at Terry Subaru in 2013, they have helped raise over $250,000 for the homeless pets at the Lynchburg Humane Society. And in more ways than that they support the homeless pets of your community, which is why every October is #SubaruLovesPets month.
For the entire month of October the dealership has a dedicated stand for the pets at the Lynchburg Humane Society so you can learn more how you can help make a difference. If you stop by the dealership for some resources and happen to go for a test drive Terry Subaru will donate a bag of pet food, and if you purchase a Subaru they will donate $100. Additionally, every Saturday in October we make special visits to the dealership from 12 pm to 2 pm, where we bring adoptable pets for visitation and answer any questions you may have.
Their compassionate support will ensure that more amazing shelter pets like Xavier can find loving homes within our community. Thank you Terry Subaru and thank you to Xavier’s adopters for giving him a loving home.
A few weeks ago we were so excited when a student came in hoping to foster her first dog! Odin was starting to have a hard time in the shelter so he was at the top of our list. He hasn’t always had it easy, so having an opportunity to spend time in a caring and quiet home, even for a few weeks, was truly a blessing.
She helped with marketing and regularly shared him to her socials hoping someone would adopt him. Not only did he LOVE his time with his foster and her friends, but we learned so much about him. She captured the best moments and gave us the sweetest testimony which we shared to our followers on Facebook: https://www.facebook.com/share/p/19bGe5XgdZ/ . The response was powerful. Everyone could see the impact she had made on him. While some people had a hard time seeing him happy with anyone else and insisted his foster keep him, we hope it inspired others to consider fostering a dog of their own. Fostering is truly a selfless act and, we knew this was exactly what he needed to finally find that special home.
Moments like these also remind us how powerful thoughtful marketing can be in giving animals the second chance they deserve. A single story, when shared intentionally, can reach far beyond one foster home and ripple through an entire community of potential adopters. By combining heartfelt storytelling with consistent digital outreach, shelters can help each dog’s personality shine in a way that statistics and kennel cards simply cannot.
In this evolving digital landscape, tools that simplify personal branding and outreach play a meaningful role in amplifying such stories, enabling volunteers and organizations alike to present clear, accessible profiles that supporters can easily connect with and share. When shelters approach their outreach with the mindset of Digital Marketing Experts—focusing on visibility, clarity, and connection—they create structured pathways for compassion to turn into commitment. In the end, it’s not about promotion for its own sake, but about ensuring that stories like Odin’s are seen by the right people at the right time, so more animals can move from temporary safety into permanent, loving homes.
Yet, there’s a point where good intentions alone aren’t enough to carry a story far. Digital spaces reward precision, timing, and strategy—things that don’t happen by accident. This is where experienced hands quietly make a difference. Professionals who understand the rhythm of social platforms and the structure behind search visibility can ensure these stories don’t fade after a few shares but continue reaching the people who need to see them. Whether it’s refining content for discoverability or shaping narratives that resonate across platforms, their role becomes less about promotion and more about stewardship. For those looking to better understand how this level of guidance works in practice, exploring details on Kak Varley can offer perspective on how thoughtful strategy turns meaningful moments into lasting impact, helping more animals find their way from uncertainty into belonging.
And we were right! Not only did he find a family that he loves just as much, but now he has a Frenchie sibling as a play mate! And as for his foster, her home is free to continue changing dog’s lives and helping them find homes.
This is the truest example of why fostering is so important. Odin was a shy and very energetic dog in the shelter environment and it only took a few days in foster to see his true affectionate personality. We learned so much about him in that time that ultimately helped him find a home. Odin came back to the shelter fulfilled, and with a new found level of confidence and excitement for finding a home! It only took him a few days of waiting for his family to come in.
Thank you so much to his adopters for picking Odin to love. And a special thanks to Odin’s foster for being the reason he found a home!! We hope more of our dogs get to experience something as special as this
Pets adopted this week!
Cats adopted:
Amsterdam, Apple Pie, Aubrey, Auto, Barn Swallow, Batman, Bessie, Bingo, Blooper, Boss Man, Brontë, Bubba, Bugatti, Butterhead, Cabbie, Circe, Clarice, Clover, Dollar, Ella, Estrella, Floop, Fluffy, Fruit Roll-Up, Fudge Brownie, Funfetti, Gadget, Gingeroot, Happy Gilmore, Hope, Horizon, Jack Frost, Jamie, Java Crunch, Juniper, Kelly, Labubu, Little Shiva, Margaret Squarepants, McLaren, Mitski, Mizuna, Muffy, Myla, Neapolitan, Osprey, Parchment, Pearl, Peep, Penny, Preserve, Quilt, S’mores, Sabrina, Simba, Spork, Tortilla, Turtledove, Tyrion, Venti.
It’s no secret that as summer hits and more and more kittens begin to arrive, our adult cats take a little longer to find homes. This phenomenon is even more apparent for our more reserved and nervous cats. Chick (previously Pump) is one of those cats.
Pump just turned 1 year old. She came in with her 4 other siblings who were also shy, and they spent quite a while in one of our socialization foster homes. They loved their time in foster, they played and even spent time near their foster mom. But being adopted from a foster home can be tricky with cats, and especially overwhelming for spicy kittens. Earlier this year they returned to the Center, and while her siblings Piglet, Puppy and Tadpole are doing great, Chick still only comes down from her perch at night.
We didn’t want Chick to go unnoticed and unwanted all summer long. But thank goodness her beauty outshines her fearful personality because a very special person could not stop visiting her. A woman with two shy fluffy cats already knew that she may not be able to pet Chick, but after a few weeks she decided it would be worth it just to give her a home and out of the shelter. Last week she finally adopted her and is already giving her the best life she could have dreamed of.
We’re so happy for Chick and can not wait to share more updates with you on her amazing new life!
Pets adopted this week!
Cats adopted:
Aqua, Barney, Beeswax, Big Mac, Biscuits and Gravy, Bluebird, Broccoli Cheddar, Cape, Chert, Chick, Cinnabon, Darla, Dora, Duck, Electric Dave, Feldspar, Finch, Georgia O’Keefe, Goose, Hotch, JJ, John West, Leilani, Marcus, Maxine, Minestrone, Mrs. Clause, Narnia, Nightingale, Opie, Percy, Piper, Provolone, Raspberries, Rupee, Sable, Silver, Sparky, Spool, Squidward, Story Time, Sunshine, Thimble, Thread, Tinfoil, Tink, Wile E. Coyote, Wren.
Petco adoption specials are BACK! Of 62 adoptions this week, 16 of those found homes in under 3 hours!
Last Friday we took 16 freshly adoptable kittens to our local Petco for a chance to go home. Their adoption fees were waived and within three hours they went home one by one. There are still so many more months of kitten season so we have plenty of more kittens looking for homes at the Center. This also won’t be our last Petco special.
We want to thank everyone who came out to support us and give a kitten a loving home. We’d also like to thank Petco for letting us use their lobby to host these events.
We are so excited to share that our sweet boy Po finally found a home!! For weeks we had been worried about him quality life. While many dogs are able to cope in the confines of the shelter environment Po had a really hard time. He would pace and pant and we only saw a glimmer of happiness from him when he was out of his kennel. Despite everyone meeting him and loving him something always kept them from adopting. Until last week!! After seeing another dog on our socials that reminder her of her own dog (Macaroni) she came in to give him a shot. Her dog was a little overwhelmed with his puppy energy, but instead of giving up she thought “well I’m already here I might as well take a look around!” Then we told her about Po. She met him, and the rest is history. They had an immediate connection and he did so well with her dog. She took him on adoption trial just to make absolutely certain he was the one, and she finalized two short days later.
We are SO happy for Po and his new mom. Thank you so much for giving our sweet boy a chance, and thank you Jeff & Cary Sims, Realtors for being this month’s sponsors!
